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Upload your keyword list, add your domain, and enter your brand name. It draws out the AI Overview content and recognizes every location where your brand appears, as a named reference inside the summary text, or as a cited source URL connected from the summary.
On the Firm plan (700 credits/month), that provides you sufficient headroom to keep track of 14,000 keywords monthly, or run 4 weekly batches of 3,500 keywords each. Start with keywords you already rank in the top 10 organically. These are your highest-priority opportunities since you are noticeable in conventional search but might be absent from the AI layer sitting above your position.
In addition to the visibility rating, the AIO Existence Rate shows the percentage of your tracked keywords that in fact activate an AI Overview. Not every keyword creates a summary.

thruuu offers explicit information, including your keyword volume, AIO accessibility, brand names in AIO, AIO source rank, natural ranking, shared URLs, and more. You can c the source URLs Google pulled into the summary, the brand discusses inside the summary, and your organic ranking position for the exact same query. This area is where the AI plus organic combination settles.
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A keyword where you rank organically and are cited in the AI Overview validates your content is working. Click the "" alternative to see your competitors' presence in your keyword's AI Overviews. In the overview area, you can see the top-mentioned brands, top-cited domains, and top organic-ranking domains, along with their presence metrics.

For continuous tracking, set up a scheduled report with e-mail notifications. thruuu will alert you when your brand disappears from a summary or when a new rival goes into a keyword you previously owned. This changes manual spot-checking with automated tracking. Export the complete report to Excel for internal use, or create a shareable public link for customers and stakeholders.
: if ChatGPT, Perplexity, Gemini, or Microsoft Copilot belong to your tracking scope, thruuu does not cover those platforms.: thruuu determines what to repair, but does not include a material editor or GEO optimization workflow inside the platform "thruuu transformed our capability to provide GEO and SEO services at scale.
It's one of our trump cards in the dish for winning in AI search." John McKusick, NextLeft CEO. "Thruuu isn't a rank tracker in the standard sense, however it's terrific for AI Introduction SEO rank tracking from a material and structure angle. It helps recognize what kinds of formats tend to appear in AI answers more frequently." A Redditor Each AIO report expenses 50 credits per 1,000 keywords.
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Start a free trial to see how your brand appears in AI Overviews SEMrush is the all-in-one SEO platform that numerous agency and business teams already use. In 2025, it released the, including AI Overview detection, multi-platform brand tracking, and sentiment analysis to its recognized suite of keyword research, competitive intelligence, and technical audit tools.
Xrumer MCP connectorGetting to the AI Overview data needs browsing to the best toolkit, which is not where most users start. Regardless of this restriction, Semrush's AI presence tool produces one of the most comprehensive AI Overview exposure details. The report reveals month-to-month patterns in how typically your brand is pointed out in AI-generated responses and the number of pages from your site are mentioned.
The report shows your keywords that activate AI Overviews, brand names mentioned, if your brand is pointed out or cited, and the AI Summary URL sources. You can also utilize the "" to track how often competitors are discussed along with you in AI responses. This area shows which competitors are winning AI exposure you do not yet have, and for which topics.
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The AI tracking report can be buggy, and smaller B2B brands often show limited or insufficient brand recognition information due to the fact that the platform's AI recognition tends to alter towards bigger brands with greater information volume.: Semrush pricing works best for business groups: The platform's AI brand acknowledgment skews towards bigger, higher-volume brands, meaning smaller sized or highly specialized brands sometimes see insufficient or missing data in their AI presence reports: AI presence is one feature set inside a platform with 55+ tools; users who desire AI Overview keeping an eye on at the center of their workflow, not buried inside a broader suite, will discover the navigation friction builds up "Semrush's AI Exposure toolkit is useful directionally, but the data isn't completely accurate.